BBP consumer promotions

17 December 2010

Consumer CampaignEvery resident in North Sydney and Willoughby City Council areas received a DL flyer with their rates instalment notice in November.  The flyer was tailored to consumers and shoppers and encourages them to support local business towards sustainability. The flyer featured a list of the 70 businesses that were participating in BBP as at the end of September. 

The flyer also pointed out ways to find participating businesses either through the interactive map on the website or by looking out for the Better Business shop front recognition sticker on local business shopfronts.

This is one of many pieces of communication materials developed by the BBP team to promote the project and participating businesses and should prove to be a great way to involve local communities in sustainability.

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