BBP Launches Consumer Awareness Campaign

18 November 2011

NOV 2011 BBP AdsBBP has launched a consumer awareness campaign. This campaign encourages the community to support BBP member businesses. The campaign features 11 champion business from across the program area. These champion businesses have been selected because they have achieved several of their badges and demonstrated a strong commitment to reducing their impact on the environment and/or their support of the local community.  

The campaign includes an advertising series which encourages shoppers to support businesses displaying the BBP sticker and to visit the BBP website to find their local BBP businesses. Prominent ads will appear in the North Shore Times and Mosman Daily over the next 5 weeks. In addition the participating Councils encourage the community to shop with BBP businesses in the lead-up to Christmas.   

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